Simple: Weight Loss Coach

Contains adsIn-app purchases
4.6
76.7K reviews
5M+
Downloads
Content rating
Everyone 10+
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image

About this app

Try the holistic health coaching app that delivers long-term weight loss without diets, calorie counting, food restrictions, or even a hint of judgment. Healthy lifestyles don't have to be "perfect" to get results, and neither do you!

What you get with Simple:

1) An AI health coach that feels human
Avo™ is the in-app coach that'll proactively guide you throughout your weight loss journey. With Avo's positive encouragement and motivational coaching, you'll feel supported every day. Avo is trained by behavior change coaches, registered dietitians, and medical doctors to give you the kind of expert coaching and care you'd expect from a human health professional … but faster, cheaper, and available 24/7.

2) Science-backed tools and techniques
Our effective weight loss coaching approach is guided by up-to-date research and a global team of health, nutrition, and behavior change experts.

3) Simple, sustainable steps to lose weight
We'll coach you to develop the right habits to reach your health and weight goals. You'll get results using small, doable steps that fit easily into your life.

Download to get started today!

Want to know more? Let's dive into the features you'll love.

- Positive, proactive coaching conversations
Avo is always ready with a supportive suggestion to move you forward. Chat about nutrition, recipes, stress relief, workout routines, and more! Whatever wellness needs you have, Avo has answers and ideas you can trust.
- Personalized nutrition feedback
Use Nutrition Scores to learn how nutrient-rich and calorie-dense your meals are and the impact of that on your health. Lose weight, feel energized, and eat a more balanced diet with this practical feedback loop linked to your meal tracking.
- A menu scanner for healthy eating on the go
Going out to eat but still want to make progress? Use NutriScanner to see how each meal on a menu matches your nutrition and health goals, and dine out with confidence.
- Food Tracker
Tracking improves your habits by making you aware of the choices you're making. Our Food Tracker makes it really easy: just type in what you eat, describe your meal with your voice, or upload a photo.
- Hydration Tracker
Track your water intake to stay hydrated and level up your physical and mental wellness.
- Movement Tracker
Whether it's gym or home workouts, shadow boxing, or a neighborhood stroll, track your physical activity to help you build your fitness.
- Weight Loss Tracker
We’ll plot your results so you stay pumped about the personal progress you're making.
- Flexible intermittent fasting
Intermittent fasting is a safe way to lose weight and keep it off. It focuses on when, rather than what, to eat. There's no calorie counting. You can still eat your favorite foods as part of a balanced diet. Choose, change, or pause your fasting schedule any time to sync with your weekly routine.
- Easy-to-understand expert articles
Learn about nutrition, physical activity, fasting, mindset, and more to make health, well-being, and weight management feel easy.
- Timely reminders
Motivating messages to keep you focused on your daily fasting, meal tracking, fitness, and hydration.
- App integrations
Link Simple with Apple Health, Google Fit, or Fitbit to sync your steps, weight, water, and sleep data.

For full access to all these Simple features, get the Premium subscription.
* Payment will be charged to your iTunes account at confirmation of purchase.
* The subscription automatically renews unless auto-renew is turned off in your iTunes account settings at least 24 hours before the end of your subscription period.
* Any unused part of a free trial, if offered, will be forfeited if you purchase a subscription during the free trial period.
For more information, please visit https://support.apple.com/en-us/HT202039
Privacy Policy: http://simple.life/privacy.htm
Terms of Use: http://simple.life/tos.htm
Still reading? We love that energy. You must have the same appetite for well-being as we do. See you soon!
Updated on
Mar 12, 2024

Data safety

Safety starts with understanding how developers collect and share your data. Data privacy and security practices may vary based on your use, region, and age. The developer provided this information and may update it over time.
This app may share these data types with third parties
Personal info, App activity and 2 others
This app may collect these data types
Personal info, Health and fitness and 4 others
Data is encrypted in transit
You can request that data be deleted

Ratings and reviews

4.6
75.6K reviews
Alyson Tucker
March 15, 2024
The program is excellent for me. For my mental health and physical safety, I can't count calories or weigh myself daily. This program is a perfect fit for me in that regard, and I have learned some nutritional insights that help me make better choices. However, the tracking part of the app is very glitchy. It will log my meals/ water/ activity, and then the next time I open the app, the info is gone. If not for the app glitches, it would be a 5 star for me.
Did you find this helpful?
Simple.Life Apps Inc
March 15, 2024
Hello Alyson! 🤗 Thanks so much for your feedback. We're glad you're enjoying the Simple app! Here at Simple, we're always working in improving − even the tiny things − so if you have any further suggestions, do contact us at help@simple.life. Kind regards, Simple Team
Annalise Abara (Annab00)
March 3, 2024
App is absolutely perfect. I use the free version, but even then, I'm getting everything I need. Not only is the app easy to use and very accessible, but the Avo bot is supportive, helpful, and gives me incredible, easy and cheap recipes! I've had no technical difficulties with the app so far, which is good. I will recommend this App to anyone whose goal is to lose weight!
16 people found this review helpful
Did you find this helpful?
Simple.Life Apps Inc
March 3, 2024
Thank you for your amazing review, Annalise! We're thrilled you find our app perfect and that it's meeting all your needs, even with the free version. We're delighted the Avo bot and recipes are helpful. If you need further assistance, reach out to us at help@simple.life. Best, The Simple Team
Desiree Acree
February 27, 2024
The app is very helpful and explains everything well. There are interesting articles and little blurbs of pertinent information every day to help keep you on track. And the fasting timer is a must have. I'm making smarter food choices and have already lost weight, and I've only been doing intermittent fasting for a little over 2 weeks. Highly recommend.
6 people found this review helpful
Did you find this helpful?
Simple.Life Apps Inc
February 27, 2024
Hi Desiree! It's great to hear that you're finding Simple helpful and informative! It sounds like you're making great progress with your journey. Keep up the fantastic work, and if you ever need further assistance, don't hesitate to reach out. Wishing you continued success on your health and wellness journey! Best, The Simple Team